Why do I need a website?
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The Meticulous Organisation

Why do I need a website?

Good question. Not every business needs a website. But if you're selling something, whether it's paperclips or your skills as an instrumentalist, composer, arranger, actor, writer, agent or whatever, you'll never do any business (or get bookings - same thing) unless people know who you are, where you are and what you do.

But I do those things already!

OK. Of course you do. But how? Word of mouth, probably. And through the experience of those people with whom you've already worked. Maybe you have an agent? Or a diary service? Or a lot of contacts on your mobile phone? Probably all of the above, in some combination, and many more besides. But what about drumming up new business? How are people going to find you? You can send your CV to people, you can even put up flyers and ring fixers and agents. All of this costs money. But if you've ever paid for a flyer or poster or brochure or business cards, you'll know that they soon go out of date when your details change. And if you are working, your CV will be out-of-date after every engagement, unless you want to print off 100 copies again and post them out. You're getting the picture. But a website is an ongoing resource; it's available to anyone (with computer access) all day, every day; there are no distribution costs and keeping it up-to-date costs a fraction of the price of updating and printing a brochure or CV.

So what will a website do for me?

Well, that depends on what you want it to do. A website can provide a very large number of people with almost any information you want them to see - your CV, your biography, photos of your ventures, links to other websites of things you've been involved in, contact details... the list is pretty much endless. And then all you need to do is tell people to look there. For instance, if you're an actor, you can put your website address (something like www.sirianmckellen.com, if that's your name...) on your business cards; you can give it to your agent(s), you can tell your friends and your family, you can e-mail the address to people - again, the list is almost endless. And we can help you advertise your site on the internet as well, helping to promote your presence on search engine listings and encouraging you to develop links with other websites as well.

OK, I'm convinced. But how much will it cost?

Well, that's always the first question people ask, and it's also the most difficult to answer. With Meticulous, you essentially pay for our time and skill, and so the cost of producing your website depends on how big and complex you want it to be. It's quite a knotty subject, but we've tried to make it as simple as possible. You can look at a few examples and the basic numbers on our pricing summary page, or go into more detail on our pricing details page. Have a look there to get an idea. If you can't face that, use our contact form to get in touch and we'll try and help. Until we know what you want, we can't tell you how much it'll cost! And if you're not sure what you want, we'll show you what's available to help you choose. See the 'deciding what you want' page and the Frequently Asked Questions page for some help on this.

And remember...

If you do decide you want a website, it'll be your website. You control what it says about you, and you remain in control. We just do the hard bits for you...


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